# Revenue

### How we get these data

Revenue data is gathered from Shopify Partner Dashboard and Transactions to support precise financial tracking and decision-making.

### Understand the dashboard

Revenue is the amount recorded from selling the application. Divided into 2 types:

* **Gross Revenue:** Total amount users have paid (Billings) before deducting any fees.
* **Net Revenue:** Actual amount received by the Developer.

**Calculation Logic**

* Gross Revenue = Total value of successful - Transactions.
* Net Revenue = Gross Revenue - Fee.

#### 1. Revenue (Gross)

The line chart visualizes your revenue trends over time, with a percentage comparison against the previous 31-day period. You can toggle between **Gross** and **Net** views, and adjust the granularity by Day, Week, or Month. 

<figure><img src="/files/pCJik7wViJiFPMKzSM2q" alt="" width="563"><figcaption></figcaption></figure>

The breakout table provides a daily record of your revenue, helping you identify specific days of high or low financial performance.

The panels below offer a quick historical comparison of your current revenue against previous months and years to track the growth trajectory of your business.

<figure><img src="/files/pMRpDOg6yumnRZpNbLb5" alt="" width="563"><figcaption></figcaption></figure>

#### 2. Revenue Customers

This table displays a list of recent transactions, including the shop name, the date of payment, the billing interval (e.g., Monthly), and the specific amount contributed to your revenue.

<figure><img src="/files/tIlthHyxC6j3tjOJ5bGl" alt="" width="563"><figcaption></figcaption></figure>

### How Revenue data can benefit you

* **Sales Volume Assessment:** Monitoring Gross Revenue is essential for assessing your overall sales volume and tracking your progress toward Shopify’s $1,000,000 annual threshold.
* **Operational Management:** Net Revenue represents your actual cash flow ("Cash in bank"). It is the primary figure used to calculate profit and manage business operations such as paying salaries and server costs.


---

# Agent Instructions: Querying This Documentation

If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question.

Perform an HTTP GET request on the current page URL with the `ask` query parameter:

```
GET https://docs.letsmetrix.com/shopify-metrics/revenue.md?ask=<question>
```

The question should be specific, self-contained, and written in natural language.
The response will contain a direct answer to the question and relevant excerpts and sources from the documentation.

Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.