Collection Position

The "Collection Position" section provides crucial insights into your app's ranking within curated App Store collections, helping assess your visibility in niche, high-intent discovery channel.

Understand the charts

1. Collection Positional Changes

This chart tracks the historical ranking of your app within its assigned Shopify collections. It's the best way to see how visible you are to merchants who browse these specific, curated lists.

2. Collection Popular Positional Changes

This chart tracks your app's ranking within collections when sorted by popularity. It shows you how much momentum and user traction your app has compared to others in the same curated group.

How Collection Position can benefit you

• Assess Visibility in High-Intent Channels: Collections often group apps by theme or quality (e.g., "Built for Shopify"). Tracking your position here allows you to measure visibility to highly targeted merchants who are actively looking for specific types of solutions.

• Measure Trust and Alignment with Shopify: Ranking well in official Shopify collections acts as a powerful trust signal and an indirect endorsement. Monitoring your position helps you gauge how well your app aligns with Shopify's standards and best practices.

• Benchmark Against a Curated Competitive Set: Unlike broad categories, collections represent a specific group of competitors. Analyzing your rank within a collection provides a more focused benchmark of your performance against a relevant competitive set.